Why did they agree on the call

What are they trying to do

What is their goal

Why are they not there yet

What have they tried to do to fix it

How did it work

How long did they do it

What else have they tried

What do they sell

Who they sell it to

How do they generate leads rn

Why that method

What problem do they solve for their clients

What is their CR

What is their LTV

What is their AVG deal size

Case studies

Guarantees